We’re looking for an experienced Marketing & Data Analyst / Growth Consultant to help us analyze and optimize a subscription-based Data-as-a-Service (DaaS) product.
Our platform serves a high volume of users and operates on a trial-to-subscription model, so the core focus of this role is to increase retention and improve trial-to-paid conversion rates through data-driven insights and actionable recommendations.
What You’ll Be Doing:
- Analyze user behavior across the full funnel:
Trial signup → engagement → conversion → retention → churn
- Identify key drop-off points and friction areas in the user journey
- Segment users based on behavior, cohorts, and acquisition channels
- Evaluate pricing, offers, and trial structure performance
- Audit onboarding flows, product usage patterns, and engagement metrics
- Provide clear, actionable recommendations to improve:
Trial conversion rate
Member retention (short-term and long-term)
- Suggest and prioritize A/B tests (pricing, UX, messaging, offers, etc.)
- Work closely with our internal team to interpret findings and guide implementation strategy
What We’re Looking For:
- Proven experience with subscription-based products (SaaS or DaaS preferred)
- Strong background in: Product analytics, Marketing analytics
Conversion rate optimization (CRO), Retention strategy
- Experience working with trial-based subscription models is a must
- Ability to turn complex data into clear business insights and recommendations
- Familiarity with tools such as Google Analytics, Mixpanel, Amplitude, or similar
- Experience analyzing pricing strategies, churn drivers, and lifecycle metrics
Ideal Candidate:
- Has worked on high-volume consumer subscription products
- Understands short retention cycles and how to extend LTV
- Comfortable identifying quick wins as well as long-term strategic improvements
- Thinks like both a data analyst and growth marketer
Important Notes:
❌ No agencies — we are looking for an individual consultant with deep expertise
- This is a strategy + analysis role, not just reporting
- We value actionable insights over dashboards
Project Scope:
- Initial deep-dive analysis + recommendations
- Potential for ongoing consulting based on performance and results
To Apply
Please include:
- Examples of similar work (especially subscription or trial-based products)
- Specific results you’ve driven (e.g., improved retention %, conversion lift, etc.)
- Your approach to analyzing and improving trial conversion + retention