Trade Marketing Manager Texas

The Task At Hand:Own the go-to-market programs that connect JuneShine Brands, Sales, and our consumers - bringing our portfolio to life and driving meaningful growth! Reporting to VP of Marketing, you’ll lead the strategy and execution of trade and field marketing across the JuneShine Brands portfolio - JuneShine, Flying Embers, Willie’s Remedy+ and more! As the connector between Brand, Sales and our distributor network, you’ll build and activate programs that move product, build loyalty, and make our brands impossible to miss. You’ll use insight-driven strategy to shape retail, event, and partnership activations that deliver real growth in every market. If you’re a builder at heart — someone who can turn big brand ideas into real-world moments that drive velocity, volume, and visibility — this role is for you.nWho You Are:An experienced trade marketer within the beverage industrySkilled at partnering with sales, brand and distributor teams to align goals and execute seamlesslyComfortable operating at both the strategic and in-market levels to deliver measurable resultsAble to inspire teams, manage complex budgets and negotiate impactful partnershipsThrive in fast-paced, high growth environments and are passionate about building brands that stand outWhat You'll Do:Lead trade and field marketing strategy across the JuneShine Brands portfolio, including retail, events, festivals, partnerships, samplings and promotions (10–25% field execution)Develop and executive go-to-market plans by brand, channel, and region, including localized market activations, ensuring alignment with sales goals and distributor networksManage annual marketing calendars and campaigns, including creative assets, selling materials, and promotional programsBuild and activate partnerships with key retail and distributor partners, negotiating opportunities to maximize ROI and brand impactCollaborate cross-functionally with Sales, Brand, Creative, Media, PR and Operations to ensure seamless execution of programsOwn divisional A&P budgets and marketing metrics, using data and insights to optimize spend and measure success (velocity, volume, visibility) Must Haves: Must be 21 years of age or older at the time of application Minimum of 5 years trade marketing experience in the beverage industry (wine, spirits, beer, or THC)Must be based in Austin, Dallas or Houston TX with reliable transportation Proven experience developing and executing trade marketing strategies across retail, on-premise and off-premise channelsStrong experience working with distributor networks and retail partnersStrong presentation, communication and project management skillsDemonstrated ability to negotiate and manage high-value partnerships and sponsorships Experience managing marketing budgets and driving measurable ROIProficiency with marketing analytics platforms/tools (IRI, Nielsen, VIP) to inform decisions Willing and able to travel 8-12 days per month (including overnights as needed)Nice to Have: Experience with multi-brand portfolios or national-level trade programsExperience managing or building teamsComfortable working in fast-paced, high-growth, entrepreneurial environmentsPassion for building brands that stand out in competitive markets Compensation, Perks + Benefits: Compensation:$110,000 - $120,000 per year, plus eligibility for an annual discretionary performance bonusThe final offer will be based on several factors, including experience, skills, and overall expertiseFor field-based sales roles, gas expenses are fully coveredPerks + Benefits:Unlimited Paid Time OffHealthcare coverage: up to 90% company contribution for employees and 25% for dependentsVoluntary vision, dental, and accidental plans401(k) with up to 4% company match12 weeks of paid Equal Parental Leave, $500 Baby Bonding Bucks, and a sustainable baby giftBooch, spirit, beer, and soft good perksAnd more!nWho We AreOur Purpose: To make quality, purpose-driven beverages Our Business: Our vision is to create the next-generation beverage platform, comprising distinct brands, each with its own ethos and purpose. Despite being a multi-billion dollar industry, it lacks options that cater to the next generation of drinkers who will demand more from their alcohol than a mere buzz. Disrupting this industry is a worthy, and massive opportunity. Our Culture: Our core values are Quality, Transparency, and Team-First. We derive much of our management policy from a book we give you upon hiring, ‘Let My People Go Surfing', by Yvon Chouinard (founder, owner, Patagonia). Our policy is to allow workers flexible hours, provided the work gets done with no negative impact on others. Our ‘let my people go surfing’ policy demands that we hire very unique individuals; those with a combination of self-motivation, self-discipline, and energy. JuneShine Brands is a purpose-driven organization composed of a diverse and dynamic group of individuals with varied backgrounds, passions, and beliefs. We are committed to fostering an inclusive environment where everyone’s unique perspectives are valued. We seek to hire self-motivated, independent thinkers, who embrace challenging the status quo. Join us at JuneShine Brands where you’re encouraged to bring your authentic self to your craft every day. As a proud equal opportunity employer, we are dedicated to ensuring fairness and equity in our hiring practices. You must reside in the United States to be considered for this position.Please mention the word **INPRESSED** and tag RMjQuMTAxLjE4Mi4xODc= when applying to show you read the job post completely (#RMjQuMTAxLjE4Mi4xODc=). This is a beta feature to avoid spam applicants. Companies can search these words to find applicants that read this and see they're human.