I am Dr. Jack Murray (drmurrayhospicevet), a veterinarian specializing exclusively in in-home euthanasia and end-of-life care. I run a rapidly growing personal brand focused on education, transparency, and supporting pet owners through difficult decisions.
I am looking for an experienced creator growth strategist to help scale this brand intentionally and strategically.
This is not just a video editing role. I am looking for someone who understands personal brand positioning, all platform monetization, and long-term growth.
Responsibilities:
Analyze past content performance and identify growth patterns
Develop a clear content strategy for TikTok and Instagram and Youtube
Optimize hooks, retention, packaging, and messaging
Advise on monetization opportunities (brand deals, digital products, partnerships)
Assist with brand outreach and contract negotiations
Help structure long-term revenue strategy
Oversee or collaborate on video editing direction
Ideal Candidate:
Proven experience growing personal brands (please include examples)
Strong understanding of TikTok and META analytics
Experience negotiating brand partnerships and understanding influencer rates
Strategic thinker who understands authority-based and trust-driven niches
Comfortable working with sensitive subject matter
Please include:
Examples of creators you’ve helped grow
Revenue results or brand partnerships you’ve secured
Your approach to monetizing an education-based personal brand
I am looking for someone experienced who can think beyond posting content and help build this into a scalable, sustainable brand. Potential for further more comprehensive work for the right individual.